Tag Archives: pluralities

Guidance for 2012

It’s 2012 here in Hong Kong, and has been for some hours. My resolution for this year is not to be such a grumpily aggressive bastard online, although I have at least one rant to get out of the way first. However, I have tried to put together a list of precepts to blog by over the coming 12 months, rules I hope we can all agree on. There are, in fact, just three:

1) It’s only beer.

2) It’s all about the taste.

3) You like what you like. I like what I like.

There: who could possibly object to any of that? You agree? Excellent. Now I’m going to test you. Have a brown paper bag handy, and read this, which is a genuine comment grabbed from the web during 2011:

So, under the recommendation of a few people online, I bought myself a bottle of Newcastle Brown Ale. And I have to say… It’s one of the best beers I’ve ever had. Normally I stuck to more mainstream pale lagers, such as Corona Extra, Budweiser and Peroni, so was a bit cautious about trying this, and as I opened it up, the rich beer smell really hit me, and I was expecting a bitter, overpowering flavour. Nevertheless, I tried a gulp of it… And it went down like water! Yet, the flavour was there, and strong, but not overpowering by any means. It’s fairly refreshing, although I will say you should only drink it when it’s cold, it tastes much better to me.

OK, blow into the brown paper bag and place it over your nose and mouth … breathe in and out slowly … repeat after me: “It’s only beer … It’s all about the taste … You like what you like. I like what I like.” Feeling better now? Good.

Really, if people like things you don’t like, it doesn’t matter. And nor does it matter if they don’t like things that you adore. There are, in fact, amazingly few things a majority of people can agree on, and almost none that everybody votes for: we live in a world of pluralities and minorities. You can live with that, or you can drive up your blood pressure. If you enjoy something that someone else doesn’t, well, just enjoy your enjoyment. And if they enjoy something you can’t see the point of, that’s really not your problem. Have a good year.