The formative beers of my teenage years

My teenage beer drinking involved plenty of quantity – I was a regular pub customer from 16 onwards, pubs being the place to meet my mates, and girls – but no appreciation at all of quality. This was not, forgive me, deliberate ignorance, but down to a lack of any kind of guidance. Today there… Read More The formative beers of my teenage years

Why Greene King doesn’t care that the haters hate its IPA

Hard luck, haters: Greene King knows you don’t like its IPA, you think it’s too bland, “not a real IPA” at 3.6% abv, and it doesn’t care at all. Not the tiniest drop. In fact it’s probably quite pleased you don’t like it. You’re not its target market – it’s after a vastly larger constituency.… Read More Why Greene King doesn’t care that the haters hate its IPA