The stout that dare not speak its name

Have public perceptions of beer styles become so skunked that it would be a marketing disaster to call a beer by its proper name? On a rare trip to Sainsbury’s I picked up something from the supermarket chain’s current Taste the Difference beer range that it calls “Celebration Ale”, and which announces itself as “A… Read More The stout that dare not speak its name

The pub landlord’s worst nightmare …

The supermarket with a bar it it! “One corner of the Duane Reade store on Bedford Avenue in the Williamsburg neighborhood [of Brooklyn] has Fire Island Lighthouse Ale and eight other beers on tap, with growlers — refillable glass bottles — lining the walls. Uniformed clerks-cum-beer-experts fill the growlers and conduct tastings …” With a… Read More The pub landlord’s worst nightmare …